微信 internal e-commerce platform micro-selection on-line public beta but the design looks a bit simpl

Source: Interface News Chen Tianqi

Recently, some media reported that starting from the evening of March 1, the e-commerce shopping platform "micro-selection" in 微信 officially started online beta. The location is in the “shopping” level 1 entry in the 微信 “Discovery” channel, which is the Jingdong shopping homepage. The report also said that there have been multiple micro-selections on the front page. However, according to some users, even if you follow the prompts, you still can't see the micro-selected pages.

Interface journalists then attempted to find traces of micro-selection at the “shopping” portal at 微信, which was also not found. The insider revealed to the interface reporter that the "micro-selection" was not publicly tested at the entrance of 微信, and the grayscale was released at this stage.

However, the micro-selection aspect did not disclose the duration of this gray period and the official release time.

Some users can see the micro-selection page in the level 1 entry of 微信 shopping.

Some users can see the micro-selection page in the level 1 entry of 微信 shopping.

Although the first-level entrance on 微信 is not fully open yet, 小程序 “good store micro-selection” has been approved on March 1 and is now fully open to users. Users can directly search for keywords in 微信 and access micro-selection. Users can also return visits through the various portals of 微信小程序.

According to official data, the current micro-selection 小程序 has already included more than 50,000 good stores, and 357 new ones were added on March 2, with a wide range of categories, including the most popular wear, food, mother and baby, sports and so on.

xx 但现在看来每家店的设计都比较简单，主页主要分为整体产品图展示，直观店铺文字介绍，信用认证和最新四个部分。浏览产品的方式类似于朋友圈。商家张贴一张带有几张照片的文字，图片数量不超过9.如果您想与客服沟通，用户可以点击商店右下角的“聊天”直接开始对话。然而，界面记者发现很多商店会在产品展示中间拍摄自己的个人微信。在信用认证栏中，认证商家显示为淘宝商家，然后在淘宝上标记为几个皇冠或几个金冠商店。

微选择小程序截图

红人区的情况非常复杂。有淘宝网商品网红大金，有些人似乎纯粹是分享个人生活。

之前已经报道过界面，微选沈阳小程序开发

这是一家由合资公司成立后由京东和美联集团联合推出的电子商务平台。今年1月4日，京东和美联集团宣布合资公司主要致力于在微信社交生态系统中运营电子商务平台，探索社交电子商务领域的模式创新，并将开启电子商务商家，特别是未来的中小型微商。 微信购物水平入口流量。

微信在电子商务方面有着悠久的热情。

Since the release of 小程序, 微信 has continuously released good news to e-commerce merchants. On March 27 last year, 微信 announced 6 new features on the 小程序 online, "Public number custom menu click to open related 小程序" and "Public number template message can open related 小程序" two are considered 微信 abandoned the restraint on 小程序 And choose to open a new channel to the public number to realize the entrance.

Then on November 6 last year, 微信 announced that a major feature of 小程序 was launched.—— supports 小程序 to directly open the webpage, and supports returning 小程序 from the embedded webpage. This feature was released before the double eleven, which has led many e-commerce businesses to speculate that the purpose of 微信 is to pave the way for the formal entry into the e-commerce field.

On the other hand, 微信's daily life of 900 million has already made the e-commerce platform that saw the opportunity "coveted." The first to taste the sweetness is to fight a lot. It first opened a flow port at 微信, swept the entire 微信 group in a fissile marketing mode, and waited until 小程序 went online, the grouping mode became easier to share. There have been reports in the media that the number of daily orders has exceeded that of Jingdong, and it is less than two and a half years since its establishment.

However, micro-selection is still a new thing. As the e-commerce platform, its ability to bring goods, the follow-up of the interface news will continue to pay attention.

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