快讯：门店功能即将推出，搜索结果规则变化

 

一：最新口风（来自澎湃新闻采访稿）

微信方面表示：“我们对小程序的理解是，它是一个打通线下场景的入口，一款用完即走的应用，而非外界很多关注者一开始理解的 '风口' 或'巨大的流量入口“。我们希望大家更多地通过线下扫码去获取小程序的服务，解决生活中的实际需求。对于这样一个极具创新性的产品，我们对它的前景十分乐观。当然，它的发展需要循序渐进，不可能一蹴而就，我们对此有足够的心理准备。在坚持做这样一件创新的事情的同时，我们的产品节奏不会受外界的 '误解' 而影响“。

微信方面称，目前，小程序所能连接的线下场景仍在持续地挖掘和拓展，也希望大家能够给予更多的时间和耐心。近期小程序上线后，微信也在不断地优化产品能力，希望能够打通更多的线下场景。下一步，小程序的一个重要的新能力“附近的店”会上线。

二：搜索排名结果变化（来自阿拉丁统计）

先讲一下，小程序之前的搜索排名有两个排名标准，一个是用户曾经是否使用过，一个是数字（小程序名字里有阿拉伯数字），字母顺序。

XX The former is the first priority and the latter is the second priority. That is, when the user enters an industry keyword in the 小程序 search box, the first one must be the 小程序 that the user has used, and the last is the 小程序 that has not been used. When using (unused) there are multiple 小程序, then the first digit of the name 小程序 is from small to large, (the letters are from A to Z, or the initials of the Chinese pinyin are sorted alphabetically)

And now?

小程序's search ranking still has two criteria, the first one is also whether the user has used it, and the other has been changed to 小程序 unique algorithm (may be based on complex data such as search volume, traffic, etc.) Come to rank!

(Figure 1)

(Figure 2)

It can be clearly seen from Fig. 1 and Fig. 2 that the 小程序 search ranking occurs and the previous changes occur.

The used 小程序 is the first priority, and the unused is the second priority. The 小程序 used by the first priority has the highest ranking of the traffic, and the next is the next. The second priority is the unused 小程序, which is also sorted by the amount of access.

In summary, 微信 has adjusted the search ranking of 小程序 to advance the position of the more popular 小程序. Of course, I believe that 微信 will not rely on a single data for ranking changes, because this will lead to a large number of brushings, rankings, this has always been the 微信 team disgusted. And 软件 customization

The new search ranking rule, 微信 must have a unique algorithm for calculation.xx