新手做抖音运营的时候需要注意的细节有哪些？

随着抖音的快速发展，企业进行品牌推广的渠道又多了一个，那么在进行抖音运营的时候，新手们应该注意哪些细节呢？毕竟企业不是个人，维护好品牌形象也是非常重要的，那么抖音内容就短短15秒时间，如何能把抖音视频优化细节做到位呢？接下来汇海小编将为大家分享相关细节，希望能为大家在进行抖音运营的时候提供一定的帮助

1.新号内容一般被审核几率和时间会比较高，莫着急，都会出来。

2.视频无黑边尽量竖屏，横屏的内容很多用户都是跳过不看的。

3.适当可考虑＃热门挑战，抖音挑战的本质是多用户围绕同一个话题进行创作，挑战活动抖音官方每天都会发布，基本上在中午和晚上各一条，少数时段会发布多条挑战。

参与挑战活动，第一时间参与和内容可看性这2点很重要，抢时间发布在靠前的位置，会因为先发优势，而得到若干不等的自然流量，内容的可看性就影响到后续推荐流量会不会源源不断而来。

4.抖音的发布时间点，当然这里还是要根据你的受众群具体来定。

抖音运营的时候，这三个时间点务必把控住，上午11点，下午6点，晚上9点，这三个时间点发布相对靠谱，这三个时间段是抖音用户高峰期。

另外同一个短视频火不火除内容本身和推送人群时间段也有关，试验过一个视频发了几天没量重发十万播放。

XX 5. Try to shoot as much as possible, not the real shot of the mobile phone. Vibrato encourages real people to leave the country, and there is some support for such content traffic.

6. If you have original music, or that is easy to catch up, you can add a lot of points, if you don't know what the content is, you will be fired. It seems to be good.

7. The number of one-day publications should not be too much. It is recommended that 2-3 content works be better.

8. Stable update frequency, content is released rhythmically every day, and it becomes sticky to users.

9. With the official docking of the vibrato, you can get some guidance exchanges on the platform, and you can synchronize to the platform with some priority open functional information.

10. The content of the release must not contain illegal words, images, etc. (Common sense)

11. The video has a dub, and there is no dubbing. In short, add a good match to the sound of the content.

12. The title of the video, the guide is very important, don't make too much 沈阳小程序 when publishing the content guide

Points, but here must be a brainstorming, many ways and means, look at a few more explosive works will know.

13. The flow distribution of the vibrato is decentralized. All the vibrato users, any video you shoot, no matter the quality or the quality is bad, there must be a play volume after the release, from tens to thousands. may.

Usually you post a content without fans, and the system-recommended underlying traffic is expected to arrive in a few hours, sometimes even longer.

14. a point of praise, b comment quantity, c forwarding quantity, d completion rate, these 4 indicators are directly affecting the dimension of your content can continue to get recommended traffic in the vibrato, so I want to do everything reasonable. Raise the data for these 4 dimensions.

xx 15.评论互动，必须要维护好抖友对你内容的评论，进行有效互动，见过一个舞蹈的抖音作者，上千条评论一一回复。

16.不要使用淘宝的所谓买赞买量，很容易被系统关小黑屋出不来。

17.精华内容建议每一秒都认真考虑一下画面感以及观众感受，特别是前几秒的画面感。

18.周末和节假日特别重要，这样的时间抖音平台的活跃用户量是激增的，意味着你的内容可能会有更多人可以看见。

总而言之，想要做好抖音企业号并上热门还是需要用心去操作的，不管从设计到操作再到发布都是需要一个过程，同时还要做好企业定位，你适不适合做抖音也是非常关键的，希望以上的内容能为在抖音运营的时候提供一定的帮助。

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