微信 Distribution: How to build a fan database?

In the era of mobile Internet, fans are money, database is the asset, then when we do 微信 distribution, how to build us to increase our fans to build our own database, to do our 微信 distribution, to detonate our products Sales, get the brand's spread?

I. Resource accumulation

What is the most important one for marketing? Some people may say that they have the ability, others will say that the company platform is better, and now the most important thing is the rich network. 微信 distribution is also the same, when your fans accumulate to a certain extent, you will find that the growth rate is slow, how to detonate the amount of fans? 汇海 micro-distribution system, directly connected with consumers. The traffic charges originally paid to the platform are turned into profits directly to benefit consumers, increase customer stickiness, and promote word-of-mouth communication on social media. Word of mouth is transformed into traffic, achieving a virtuous circle. Maybe the network will give a boost.

A. Initial users Colleagues and friends in the same industry around you, who are willing to share, take the initiative to forward, and interact with you more often, and have accumulated many peers in the industry for 10 years. These initial users all exist in your mobile phone address book, QQ and other social 软件. I believe that through a certain initial user circle of friends, 微信 group sharing, QQ group communication, etc. you should accumulate a certain amount of fans, these are your initial users.

B, new users With the initial user is not enough, we should have a goal, such as setting up a KPI, the initial number of fans is limited, how to complete more than 3,000 fans in 2 months, that is an average of 50 fans a day. Why should we quantify and promote it is to have a goal, so that you have a bottom in mind, in the end, did I complete the goal today?

xx Need to rely on existing channels and your expertise in 微信 distribution promotion:

1. Forum: In the forum (Tianya, Baidu Post Bar, QQ Space, etc.), you will hang the QR code of your own shopping mall. From the forum, you can bring certain fans and traffic every day. You can see when you remove other channels. The number of fans added every day is probably from the forum. There should be a slightly fixed proportion here. For example, the forum has 100 IPs a day, how many fans are brought, and you know what you are doing.

2. Weibo: On the Weibo, hurry up the QR code of your own mall and announce 微信, every 沈阳软件

Days will also bring a certain number of fans, of course, your Weibo must have a certain fan base. If not, you can go to the Weibo large message comment topic related.

3, 微信 group: If you have joined a lot of industry-related 微信 group, here is where you get users, my own trumpet has accumulated a lot of Internet industry related 微信 distribution 微信 group.

4, QQ group: The gameplay is similar to the 微信 group, as long as you insist on publishing your own QR code in the group every day.

5, other social media platforms: Mo Mo, Baidu Library, Douban and so on.

6, fan platform: fast hands, beautiful live, sing, etc. the use of fan economy to develop grassroots artists, such communication will affect the fans of the anchor.

7. Participate in industry conferences and exhibitions: Most of the corporate training is organized in hotels, ranging from a hundred to more than a thousand. Frequently go to various conferences and exhibitions, you can enter many industries 微信 group and search for nearby people, increase their network.

xx 8.线下物业和商户的发展：对于每个业主和商户所有者，免费制作宣传板，粘贴上下线的QR码，并保护他们的第二和第三线的发展。

二，软文发布

如何撰写软文，互联网上已有很多策略，这里我们只提几个关键点：

A.标题党:关于标题派对，每个人都熟悉它。简单地说，标题写得更有吸引力，你很想去讨论这个问题。该方法将不再详述。

B.写作技巧:写作时，适当接触推广产品，如人，商场等。但不要太难，你必须让事情变得湿润和沉默。如果您需要使用商城示例，请添加您自己的微信或微信分销商城二维码;需要使用文章示例，列出以前的文本标题;需要亲自把事情，自己的名字。记住一个原则。作为一个扩展，你必须始终记住宣传这个词，只要你有机会推动它。

C.选择发布平台:不同的平台，响应完全不同。根据您的目标客户群目标选择发布平台，例如，电子商务寻找代，行业软文可以选择行业平台，如旅游行业，我们会选择环球旅游新闻，新鑫旅游等网站，避免文字不正确。

D.与人合作如果你想获得更大的曝光率，你可以联系其他几个微信分销行业的朋友，并同意你在写作时应该推荐对方的文章。请注意，建议不能太难，它必须是自然的。