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Five rules of the new media marketing era

2019-07-13 01:08:20 来源:沈阳小程序开发 作者:沈阳软件开发

新媒体营销refers to the model of marketing using the new media platform. In the era of great innovation in web2.0, marketing thinking has also brought about tremendous changes, experience, communication, variation, creativity, and relation. The Internet has already Enter the era of new media communication 2.0. And emerging media such as online magazines, blogs, Weibo, 微信, TAG, SNS, RSS, WIKI. Next, the 沈阳汇海 network will share the relevant content of the five major rules of the new media marketing era, hoping to share relevant content for everyone.

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Rule 1: Personalization. For decades, marketing has been to design the perfect "brand personality" for the company. But in fact, communicating with customers is like a real conversation.—— You are engrossed, and you want to hear people who are natural, relaxed, and intrinsic to talk, rather than pretending to be pretentious. Therefore, instead of working hard to design a refined public image for the company, it is better to find a sincere and tangible person inside the company to represent the company. In this way, what the customer hears will be true and honest, and more convincing.

Rule 2: Openness. Companies often have strict control over the information they convey to the market. However, true communication is not a monologue of self-speaking, but an exchange that you come to me. When you are honest with your customers, you can gain market intelligence and win customer trust.

Rule 3: Interesting. Building three spaces can showcase marketing fun: expert space for expertise and information; inspiring audiences and inspiring spaces for empowerment; empowering customers to create authoritative spaces for interesting content.

xx 规则四:与客户同在一直以来,营销开支中的决定性因素是到达消费者所耗费的成本其实,关注成本不如关注成效最重要的也许并不是到达他们的成本,而是你到达他们的地点,时间和方法是否恰当。你应该多花些功夫,跟随目标客户并融入他们的生活,在他们需要的时候出现,和他们亲密接触。

规则五:快捷性把你的创意或产品软件公司

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亮出来,进行开放式的试验,并根据市场的反馈迅速做出修正。只有这样,你才能完成学习的过程并得到改善。

新媒体营销已经开始逐渐的成为现代营销模式中最重要的部分,利用互联网,移动电视,手机短信等一系列在高新科技承载下展现出来的媒体形态,被现代人们称为新媒体。由于技术不断革新,在媒体领域里总有很多争论,每种媒体都争着说自己是最有效的广告媒介。互联网已经成为营销者的必争之地。互联网已经从电脑迷的专用工具转变为营销者的创意舞台。

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