From 微信 "小程序", see the importance of intellectual property to the company!

From the public number: Huayang Intellectual Property

小程序 is coming

On January 9th, 2017, the 微信 team deliberately chose the day when Steve Jobs released the Apple mobile phone 10 years ago, and officially launched a new feature:小程序.

This may be the second most important function after the public number since the advent of 微信, and it is expected to completely change the face of the Chinese Internet.

小程序 is a god horse?

小程序 is a program that can be run in 微信. For example, originally used in mobile phones to call the car, Jingdong shopping, you must first download the corresponding Drip Travel App, mobile phone Jingdong App; but now, through 小程序, you can directly run in 微信, use Didi and Jingdong, no need to spend Traffic download app.

What are the benefits of 小程序?

For example, 微信小程序 is a commodity display platform. It's like a library. I want to find any book directly inside. I don't need to return to it when I use it. It’s simply how to come.

According to Zhang Xiaolong, the father of 微信, the four characteristics of 小程序 are that they do not need to be installed, are at your fingertips, are ready to go, and do not need to be unloaded: this is a “run out” design, hopefully only when 小程序 is needed. It only appears in 微信, unlike the service numbers and public numbers that used the subscription mode in the past, it is a part of 微信, and occasionally pushes information to disturb users.

Just after birth, the "小程序", which looks like an invincible hand, is no exception. It is wearing a helmet and self-protection is in progress!

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