How to use the advertisement to promote the brand in the 微信 circle of friends in the circle of frien

朋友圈推广How to use the advertisement to promote the brand in the 微信 circle of friends? For the merchants, the more people know their own brands and products, the higher the profits, so the promotion of their products becomes a Important work. Nowadays, in the era of Internet explosion, such an information explosion, there are many ways and platforms for marketing promotion. The next 沈阳汇海 network Xiaobian share the promotion method of 微信 circle of friends, and introduces two promotion methods of advertising and soft text. So today, we will give you a key introduction to how to promote the circle of friends in the circle of friends through advertising.

Before you start, you should first find out what exactly is the 微信 circle of friends.

微信 circle of friends advertising, in fact, refers to the ecosystem based on the 微信 public number, through the original advertising in the form of a friend's original content in the circle of friends in the original advertising. This kind of advertisement differs from the traditional media advertisement in that it can be more convenient for interaction between users, users and merchants by means of praise, comment, etc. and is based on the 微信 acquaintance social relationship chain. Among them, the 微信 acquaintance social relationship chain is the most important for the circle of friends, because the recommended products such as relatives and friends are often more acceptable.

The 微信 circle of friends has also spawned several different forms in order to match the browsing experience of the circle of friends.

xx 首先是本地推广的微信朋友圈。借助LBS技术，这种广告可以准确地将广告定位到3-5公里范围内的人们。这样，新店，促销，新产品和会员营销的广告可以有效地到达顾客。由于距离近，可以有效提高客户的访问率。

同时，商家还可以通过促销商店名称，城市或商品来增强用户对商家品牌和产品的感知。

除此之外，还有一个针对微信朋友圈的原生促销页面广告。这种类型的广告不仅使用了良好的内容，而且具有设计美感，可以更好地增强用户在品牌形象和技术方面的观看体验。这很容易在顾客心中留下好印象。

原始促销页面广告由两部分组成：朋友圈的外层和内层的内促销页面。用户打开后，可以自动生成原始促销页面，体验非常自然。

微信小视频广告。就像百事可乐的猴年广告一样，几行短文，一个令人震惊的视频，可以牢牢抓住用户的心。只要您能准确掌握用户想要看到的内容或您想要解决的问题，您就可以轻松地让您的品牌留在用户心中。

图形圈广告。这种广告的形式更像是朋友发送的朋友的正常圈子，使用朋友圈的文本形式+图片的结构。但是文本，图像和链接都是灵活且可自由配置的。可以说它是“广告最多的广告”，但如果设计得当，它也会吸引用户的注意力。

当然，在朋友圈中推广广告存在一些问题。请注意文章中的上述内容。

广告的内容也是值得考虑的问题。广告本身的目的是商家推销自己的产品。为了让用户通过广告接受其产品，有必要充分介绍产品的优点。但是，在介绍中，有必要避免夸大鼓，这样一旦用户消费，产品本身就不能达到广告中描述的效果，这将严重影响品牌的声誉，也可能承担法律责任。

同时，它还应该增加交互性。在宣传朋友圈时，您还可以插入一些不及时宣传内容的朋友。这不会让用户认为您的朋友圈只存在于广告中，这可以增强用户的善意。它还可以增强用户和企业之间的互动，这通常会给企业带来意想不到的惊喜。

微信圈子的朋友推广无疑是一种非常有效和高效的推广方法，而广告是最传统的营销手APP软件