离线零售欢迎春天和拥抱微信小程序！

蓝领工人喜欢的销售，如方便面和廉价啤酒，销售增长非常缓慢甚至下降;而正在崛起的中产阶级喜爱的产品，如酸奶和宠物食品，正在快速增长。截至2016年上半年，这一趋势并未发生显着变化：去年的低迷类持续下滑设计软件

此前强势类别，特别是个人护理产品，继续保持快速增长。

蓝领工人喜欢的销售，如方便面和廉价啤酒，销售增长非常缓慢甚至下降;而正在崛起的中产阶级喜爱的产品，如酸奶和宠物食品，正在快速增长。截至2016年上半年，这一趋势并没有发生显着变化：去年的低迷类别继续下降，而之前的强势类别，特别是个人护理产品，继续以高速增长。

零售业逐步开始“双速前进”的局面。十多年来，在线零售业一直蓬勃发展，除便利店外，大多数线下零售渠道的增长率几乎为零，甚至出现负增长。虽然现阶段便利店占整个中国零售市场的份额相对较小，但在未来几年中，它们的地位将变得越来越重要。

抓住互联网风口，小程序成线下零售入口

小程序实际上是一个可以帮助用户发现服务的条目，但商家应该正确使用它的能量，因为如果商家的核心服务体验和服务价值不能真正满足用户的需求，用户将不会留下。生成交易。因此，商家需要知道哪个服务以及哪个核心功能可供用户通过邻域发现并允许用户留下，然后考虑将其置于服务上。

After 微信小程序 went online, we suddenly found out that this is a platform that is very suitable for online and offline. Especially after the opening of “Store 小程序”, everyone suddenly found that 小程序 has great value in the fast-moving retail industry; Users are the future opportunities for the retail industry.

“微信支付+”打通全渠道，实现到家和到店

Now the new retail model should be a smart connection between people and services (commodities) through digital forms, and consumer scenarios will be everywhere. And 小程序's current ability, has been able to serve as a connection channel between people and services, online and offline.

微信 payment makes traditional offline retailing more intelligent, and will provide various marketing ideas for merchants: merchants can open online and offline retail links through 微信 payment + program; payment means that members can achieve more accurate member operation mode; payment + The single product realizes the marketing closed loop from advertising to repurchase.

微信商城+小程序+线上实体店，覆盖全渠道

The direction of physical store transformation is to follow the transformation and upgrade of our current popular and future lifestyles. The current e-commerce market has become saturated and the cost has surged. The user experience is also increasing, which means that we must let our company live in the future and continue to grow.

A 微信 mall +小程序 has become the outlet of online traffic, integrating the resources of the offline store, realizing the goods to the home, using online platform to promote customers to the store to repurchase, perhaps this is a good model.

xx 与汇海一样，微博商店分销系统可帮助在线平台完成渠道下沉，突破在线零售瓶颈，为客户提供跨渠道，无缝的体验。专注于以空闲资产重组为核心的在线和离线智能分销链的发展。使用汇海系统的用户可以快速获得准确的客户并实现销售激增。

未来几年，中国的商品流通市场将真正爆发，并将促进相关新实体的传播。此时，这个市场的真正潜力是准确把握买卖双方的需求，使资产流动更加智能和高效。国王。无论新零售业实施哪种方式，但业务的本质是创造价值，目标最终将回归盈利。