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微信小程序 is so valuable

2019-07-13 09:09:46 来源:沈阳小程序开发 作者:沈阳软件开发

微信小程序As a light application, it is likely that it will be the future mobile Internet.

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The main form used, it is small and fast, but the 沈阳汇海 network thinks it will not replace all the apps, because 微信小程序 is mainly to solve the problem of small applications, the focus is flexible, fast, and exhausted. So what is the value of 微信小程序? The following 沈阳汇海 network 微信 generation of operations for you to answer:

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First, the use value of the user's perspective

For the user, 微信小程序 touches the PC webpage, public number, H5, and the place that the APP can't touch. In general, it is born to help users solve some special needs, such as when the user has no time, wants to control the memory space of the mobile phone, and does not want to When APP and other "尴尬", 微信小程序 can play its value, summed up three points:

1. When using the low-frequency service: 微信小程序 reduces the usage threshold of the low-frequency service APP. When you need to use it, you can open 微信小程序. When you run out, you can turn it off. It won't always occupy the phone memory. You can delete it if you don't want to use it.

2, when using offline services: 微信小程序 online value is the most noteworthy, because the user's online consumption needs are "fast", "flexible", "run out".

3. When meeting the individual needs in a special scenario: Personalized needs may only last for a short period of time, and it is often confusing for users to download the app for this short period of time.

Second, from the perspective of APP itself

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结合用户的微信小程序值,微信小程序对APP来说是好的和坏的:

1. 微信小程序对于尚未开发的低频应用程序来说是一件好事,因为微信为数百万移动用户提供了更便宜,更易于使用的资源。

2.对于高频应用,尽管它们没有卸载,但它们需要平衡某些营销和高经验用户时间的损失与一个频道的好处,因为没有人知道。 微信小程序将成为他们的频道,或者他们将为微信小程序制作婚纱。

3,对于夹层中间,即使用频率,简单,工具般的APP,微信小程序可能是一个巨大的打击

第三,从离线商家的角度输入标题

对于商家来说,微信小程序的大部分值来自微信,微信将引导庞大的用户到商家,并且可以轻松地向用户提供诸如用户偏好之类的信息。

四,微信小程序的类型

1,O2O服务微信小程序

以餐馆为例,他们制作应用程序相对不切实际。现在消费者只需扫描二维码即可访问微信小程序,他们可以立即看到菜单,从而完成订购,购物和其他交易。

2.公共号码+ 微信小程序

对于自媒体,微信小程序的游戏玩法远远超出了我们的想象。

3,工具类微信小程序

工具类微信小程序最合适的场景应该是“只需要”和“低频率”。当用户没有安装应用程序并且不想安装应用程序,但想要体验在线预订时,不想排队,不想付现金,工具类微信小程序可以给它最大的价值。

4,生活服务类微信小程序

尽管生命服务类微信小程序与工具类非常相似,但生命服务类的微信小程序应用程序场景应该更丰富。

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