微信公共号码营销在水中很高，是真的吗？

玩过网络游戏的朋友都知道插件是人们喜欢和讨厌的东西。使用插件，您可以节省大量时间和精力。与此同时，你将创造出大量的插件小号并形成虚假的繁荣。一旦插件被阻止，那么拥挤的服务器立即变得平滑，真正的玩家发现他们曾经玩过机器人。 沈阳汇海发现微信的公共号码也在刷粉中使用某种软件，现在软件被阻塞，其中读数超过数十万甚至数百万篇文章都恢复原状，那么，对于企业来说，它花了大笔资金推广的文章中有80％是机器，这种营销用水无疑是一种无法形容的痛苦。

过度营销用水对广告商的影响是什么？这很简单，也就是说，目标用户群没有看到广告，他们花了更多的钱，但他们看不到效果，而是让公众通过吃饭和吃饭来赚钱。就手段而言，它无疑是一种饮酒和止渴的行为。一旦虚拟谎言被拆除，这意味着通过利润赚钱的机会立即丢失。这显然是一种疯狂的举动。 “上帝想要摧毁它，你必须让它变得疯狂！”

When it comes to water marketing, the 沈阳汇海 network has also experienced such an experience. I used to promote in a yellow page 网站. At the beginning of the year, this yellow page 网站 was very formal. There was almost no charge item, and the homepage recommendation of the merchant's high-quality content. When running for a while, the yellow page 网站 started to launch the paid item because The yellow page 网站 has a high weight in the search engine, and some merchants have also achieved good results. Therefore, the 沈阳汇海 network also paid for the 网站 paid item. As a result, in less than two months, the 网站 was downgraded. The reason is a lot of watery content, and the sensitive content is not tight. Not so much as to check the customs, it is better to say that the money is lost and the bottom line has been lost. The effect is actually not as good as the free period, and this money is not enough.

The revenue of traditional media advertising continued to decline, and the Internet media became the “toon” of advertisers and brand owners.

For the Internet, this is a good news, but for SMEs, it is not a very good news, because some wealthy gold owners have taken a fancy to the Internet, they have a lot of advertising budget can be consumed, For example, some fluttering around the earth, most of the variety shows can see its shadow, whether it is a TV variety show or a network of self-produced variety shows. People are rich and wealthy, willing to spend money, and the budget is high. Even if they are given a pit by several public numbers, the marketing methods of planting seeds will always see returns. Then, for small and medium-sized enterprises with little budget for advertising, if they Marketing is on the 微信 public number, then, your money may have little effect!

xx Then, is it because the public number marketing is too hydrated, it will not be promoted, which is obviously a wrong choice. Remember the public number, there is no money to do the forwarding, no matter which celebrity, more money Money is less to see the friendship. There are also some second-rate fashion celebrities who have become the forwarding professional households with far more than their regular income. The paid forwarding of stars has long been a secret, and the happy family bears the brunt. The socialization of fraud is not only in the number of forwarding and fans, but also in the data. Since celebrities are "pits", it is most important to know how to get around these pits.

方法一：不要跟热

Many traditional companies don't know how to do marketing well. See 微信 is very hot, others will see it, then do this? Although 微信 marketing is very hot, if you can't find the way, it still has no effect. It is best to do some research in advance, let the other party come up with some data, and then learn from the news reports of the relevant online platforms, so that they will not spend more money, will spend the money on ideas.

方法二：有没有“背书”

The Internet is so hot, but the traditional media still maintains a certain amount of advertising revenue. Although it is declining every year, there are always companies that prefer media such as TV and newspapers. These are because the old TV stations and newspapers have accumulated through high-quality content. A fixed audience, they rely on their own word of mouth, and years of marketing experience, the user's needs into a three-point. On the Internet, some Internet celebrities have a great influence on corporate brand reputation. For example, Ma Yun endorsed Alibaba and Lei Jun endorsed Xiaomi. Under this effect, the media and the number of users who have a certain amount of fans and users are accumulated. Advertising is more reliable and better.

方法三：看内容

xx 广告内容有的是企业自己做出来的，有的是广告公司根据企业特点做出来的，有的则是通过第三方媒体做出来的，无论哪种方式，就要看广告的隐藏性和公众号如何发布企沈阳软件制作

业广告的，如果是直接发布，那么效果会大打折扣，如果将广告隐性发布，植入发布，那么效果会更好一些。显然，有公司背景公众号更能做出优质的广告内容，毕竟团队和个人比较，前者更系统一些。

跟热是通病，原因是很多人太过于急躁，“台上三分钟，台下三年功”，很多人都关注台上的热闹，却忽视了台下默默的耕耘，这也导致了营销水分的虚涨，最终获利的可能只是寥寥的几个公司，大多数的都会打水漂，因为有人统计，微信公号的阅读量只有2％，这个数字对于任何一方来说，都很丑陋，那么，想要真正的让广告见到回报，对行业的了解透彻是最好的方式之一！

以上就是汇海小编为大家总结的新媒体相关的营销思路，想即时了解行业动向，学习更多互联网营销知识，现在就关注公众号“SH_MHmedia”进入MAOHOO财富（营销）微课堂，点击下方“开始学习”，就可以观看和学习全套的新媒体运营思路了！

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