Social e-commerce turmoil, can really get rid of the three-level distribution

In mid-January this year, the parent-child e-commerce Babe Group's social e-commerce platform, the store, released a 2019 New Year's open letter to customers. On January 16, 2019, the open letter of the Beibei Group clarified the owner's self-purchase and primary distribution behavior, and will continue to be in the future

In mid-January this year, the parent-child e-commerce Babe Group's social e-commerce platform, the store, released a 2019 New Year's open letter to customers.

On January 16, 2019, the open letter of the Beibei Group clarified the owner's self-purchase and first-class distribution behavior, and will continue to strengthen the regulatory supervision of the store owner in the future.

Does Babe’s “first-level distribution” strategy imply that social e-commerce will leave三级分销?

Below 汇海 Xiaobian and everyone to understand.

Primary distribution, that is, only one level of分销模式.

Among social e-commerce, the most common is multi-level distribution. Within the scope of the law, the most used is the three-level distribution.

In primary distribution, you can only get returns from the groups you are directly in contact with; in the multi-level distribution model, groups that are in indirect contact with you can also bring you benefits.

Take Beibei as an example, each store owner has two profit channels:

1. A new person who fills in the internal invitation code will purchase the special product and get the commission of the owner after obtaining the qualification of the owner.

2. Someone bought the item in the mall link you shared, and you developed it 沈阳小程序

A certain percentage of the draw is obtained.

If it is a primary distribution, then only the newcomers you pull directly can bring you bonuses when you become a shopkeeper or sell a product.

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在第三级分布中，您采用的新人是第一层，新人是第二层，第三层是相似的。

三层金字塔的加入和销售都可以为您带来收入。

多层次的分销不仅可以裂变商场，还可以为经销商带来更多慷慨的佣金。必须要说的是，多层次的分配是一把双刃剑。

毕竟，多层次的分布和臭名昭着的“传销”本质上是不同的。 315之后，它还暴露了多层次的经销商，跨境电子商务“云”，“花生日”APP，并花了7000多万生日账单成为社交电子商务的第一大罚款。

三层分布是否会引领社交电子商务还有待观察。

汇海三级分配系统是目前最受欢迎的裂变分配系统。它采用两种现金返还方式：促销佣金和分销佣金。它鼓励用户成为经销商，自发地促进商场的推广，裂变新用户关注和消费，实现新的推广。实时，以客户为导向的效果。

有关三级分销系统的更多信息，请注意微信公共号：汇海（ID：xtz170315）和汇海官方网站。